A new iOS app called Moments Outside the Box (MOB) makes it easy to plan those spontaneous moments with friends and strangers alike. The app connects its users with those around them and limits the painstaking work of an invitation list. MOB Party Planners can simply post their activity live (drum circle, late night dance party, picnic, a good long cry, etc) live while Party goers are free to peruse all nearby events.

Everyone wants to see his or her name on the big screen, and everyone wants to be given a free pack of beer. Grolsch have realized this and in their newest ad campaign viewers can text an on screen number and receive a personal message back with a link to redeem a free four pack of Grolsch beer!
via PSFK

A major improvement on Pandora, we’ve been using Songza all week – finally a platform that helps you choose music based on your mood, unrestrictive of genre. Users are given different scenarios they’re in (“dinner party” or “working/studying”) then choose from a series of playlists created by “music and dance experts”. You’ll love it!
People come and go from our lives everyday and each one has a story. Joseph Dubruque wanted to remember these people so he created a project - My Glasses on 1,000 Faces.
A clever app and social challenge from Carlsberg encourages Swedes to “unbottle” themselves.
SoundTracking lets you search and submit music tracks, add a photo, location and comment on tracks you’re listening to. Ping + Foursquare + Flickr in one. http://tinyurl.com/4vkurhr