Showing posts tagged replica.
x
Who We Are   Our Work   Follow us   

Red Peak is a place where Design and Strategy meet to transform brands.

twitter.com/RedPeakBranding:

    Imitation is the sincerest form of flattery so the Austrian village of Hallstatt should have plenty to be proud of now that the Chinese province of Guandong has created a $940 million replica of the town.

    Via PSFK:

    "China Minmetals Corporation spent $940 million to build a replica of the UNESCO World Heritage-listed village that recently opened its doors to tourism. An hour away from Huizhou city, near the ‘factory of the world’ Pearl River Delta, the controversial replica initially drew the ire from residents of the real Hallstatt. However, after realizing the unique marketing opportunity it presented, the mayor of the real Hallstatt flew out for the replica’s opening ceremony."

    — 1 year ago with 2 notes
    #Austria  #China  #Hallstatt  #travel  #replica  #tourism