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Red Peak is a place where Design and Strategy meet to transform brands.
twitter.com/RedPeakBranding:
Marks and Spencer are encouraging “shwopping.” Customers can swap garments in exchange for a 5GBP voucher to purchase new clothes at M&S. The goal is to get shoppers to decrease waste and donate garments to charity. 1,200 “shwop drop” boxes have been placed around the UK. http://bit.ly/Jo13AQ
