Showing posts tagged Apple.
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Red Peak is a place where Design and Strategy meet to transform brands.

twitter.com/RedPeakBranding:

    iTunes Radio is coming to a computer near you and it’s bringing friends: McDonald’s, Nissan, and Pepsi, to name a few. These brands are paying tens of millions to be the only advertisers in their respective categories (food, soft drink, automobile) for the first 12 months of the service. 

    (Source)

    (Source: bit.ly)

    — 12 months ago with 1 note
    #digital  #apple  #Branding  #Red Peak  #iTunes Radio  #advertising 

    Interbrand has released its Best Global Brands 2012.

    Coca-Cola keeps the top spot, Apple makes a big leap, and Blackberry takes a mighty tumble. 

    Take a look at the Interbrand archives to compare.

    — 1 year ago
    #Interbrand  #Best Global Brands 2012  #Coca-Cola  #Apple  #Blackberry 
    IPHONE PROTOTYPES

    New iPhone prototypes have been released due to the Samsung vs. Apple trial. Too bad they were all rejected during the design process, some nice ones in there!
     
    Via The Verge

    — 2 years ago with 1 note
    #tech  #apple  #prototype  #iphone 

    A new ad salutes the “normal ones” in defiance of Apple’s famous “crazy ones” campaign. Papercut, a DVD, book and magazine shop in Stockholm, sells itself as the antidote to a boring life. “Because when you’re ordinary, you need something out of the ordinary.”

    — 2 years ago
    #advertising  #branding  #Apple  #campaign  #iconic  #poster  #Stockholm 
    Apple Active Packaging


    Today the news brings word of another wild patent from Apple – this time it’s packaging related. This patent titled “Active Electronic Media Packaging” shows Apple is interested in wirelessly charging its devices…while still on shelves. This patent would also allow Apple to transmit data (like softwareupdates) and display imagery on screens (advertising?).
     
    Apple has big eyes for packaging, according to their patent file: “Although typical packaging for an electronic media device may be designed to adequately protect the device from shock or damage, the packaging is extremely limited in other respects.
    For example, the ability to fully view or interact with the electronic media device while still inside the packaging is severely limited in most packaging designs. Although unobtrusive packaging designs have been developed, these designs typically do not allow electronic media devices to be interacted with while inside the packaging.”
     
    For now it’s just a cool idea, but we think their long-term thinking is right on track.
     
    Via VentureBeat
     

    — 2 years ago with 3 notes
    #apple  #packaging  #patents 
    "Our goals are very simple — to design and make better products. If we can’t make something that is better, we won’t do it."

    Sir Jonathan Ive, Apple’s senior vice president of industrial design

    — 2 years ago with 6 notes
    #Apple  #Quote  #design  #Jonathan Ive  #industrial design  #product 
    The Queen of England appreciates good design! Jonathan Ive, Apple’s head of design, has been awarded a knighthood. http://bbc.in/w1aCSb

    The Queen of England appreciates good design! Jonathan Ive, Apple’s head of design, has been awarded a knighthood. http://bbc.in/w1aCSb

    — 2 years ago with 13 notes
    #Jonathan Ive  #knight  #design  #apple 

    An interface must be intuitive to be successful. Meet the woman who gave complex function a friendly facelift through her icon designs. http://bit.ly/tHkV7n

    — 2 years ago with 4 notes
    #icon design  #interface  #Susan Kare  #apple  #mac 
    Here are the six pillars of Steve Jobs’s design philosophy which permeated through every product Apple created. http://bit.ly/sawGIm

    Here are the six pillars of Steve Jobs’s design philosophy which permeated through every product Apple created. http://bit.ly/sawGIm

    — 2 years ago with 5 notes
    #steve jobs  #apple  #design  #design philosophy  #product design  #mac 
    Apple’s tech innovation doesn’t end at their products. The 5th Ave Cube Apple store will replace its 90 glass panes with just 15 which come together via proprietary connectors embedded in the glass itself rather than external clips.  http://bit.ly/oQpCmf

    Apple’s tech innovation doesn’t end at their products. The 5th Ave Cube Apple store will replace its 90 glass panes with just 15 which come together via proprietary connectors embedded in the glass itself rather than external clips.  http://bit.ly/oQpCmf

    — 3 years ago with 6 notes
    #Mac  #5th Avenue  #NYC  #glass  #technology  #architecture  #Apple Store  #Apple 
    Apple’s less is more philosophy

    "I’m actually as proud of the things we haven’t done as the things I have done. Innovation is saying ‘no’ to 1,000 things." -Steve Jobs

    http://tinyurl.com/3vk5wbg

    — 3 years ago with 3 notes
    #Apple  #Steve Jobs  #Simplicity  #Innovation